Yotpo

Yotpo is a Software-as-a-Service platform founded in 2011 by Tomer Tagrin and Yair Nahum that helps e-commerce businesses collect, manage, and leverage user-generated content. The company is headquartered in Tel Aviv, Israel with significant operations in New York and employs approximately 550 people. Yotpo went public via SPAC merger in January 2021 and trades on the NYSE under ticker YTPO. The platform specializes in customer reviews, photos and videos, loyalty programs, and referral marketing for online retailers. Yotpo serves thousands of e-commerce merchants globally, enabling them to build social proof and increase customer engagement and lifetime value through authentic customer content and data-driven loyalty tools.

Culture

Yotpo operates as a customer-focused B2B SaaS company that prioritizes data-driven decision making and product innovation. The organization maintains a distributed workforce across its Tel Aviv headquarters and North American offices, fostering collaboration across regions and time zones. Teams emphasize bias toward action, continuous learning, and shipping products that drive measurable business outcomes for merchants. As a public company, Yotpo balances entrepreneurial agility with transparency and accountability to stakeholders.

  • Customer-centric B2B SaaS culture focused on product-market fit and retention
  • Data-driven decision making across product, engineering, and go-to-market
  • Distributed team across Tel Aviv and New York with entrepreneurial mindset
  • Growth-stage public company balancing innovation with shareholder accountability

Hiring velocity

3 open now, 3 first appeared in the last 30d.

Funding history 2 rounds, $77.0M total

RoundClosedAmountInvestors
LaterJan 2021undisclosedMosaic Acquisition Corp
Series CJan 2017$77.0MBessemer Venture Partners, TechCrunch Disrupt, others

Open roles

Title Location Posted
Director of DataTel Aviv3d
Marketing Manager, EMEALondon3d
Senior Talent Acquisition PartnerTel Aviv4d
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